M-Commerce is the process of buying and selling goods and services over a internet through smartphones and tablets . In other word it is a platforms that enables users to access online shopping without need to use a desktop computer. M-Commerce is also known as Mobile-Commerce. M-Commerce is actually just a subset of E-Commerce.
Advantages of M-Commerce
- Rapid expansion of business .
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- Create new marketing channel
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- Better consumer data
- It provide the platform for large order processing.
- Connectivity issues
- Security
- Lack of privacy
- Lack of services in rural area
Interesting Fact of M-Commerce
- 2020 has because the year of mobile shopping app.
- 85% of consumer prefer M-commerce for shopping.
- One click on the product is enough to buy directly.
